Knowing that you need to be using social media during your trade show is one thing. Knowing how to use social media during your trade show may be another thing altogether for some businesses. We’ve put together a list of five ways that social media can help you on the trade show floor, so that […]
Twitter is a noisy, cluttered party, and you’re just one in millions trying to be heard. So how, and why, and again – how? It boils down to having a Twitter strategy. Tweeting random content irregularly is not going to earn you any listeners. 1. Have a Twitter Strategy You should actively be tweeting before, […]
So by now you have, hopefully, adopted some kind of social media plan into your overall trade show program, right? There are a million helpful articles out there to offer guidance if you haven’t gotten started yet, but the main thing is that you get started. Ultimately, investing in social media can impact your trade […]
Using social media before, during and after your trade show presents you with a unique opportunity to have targeted and specific conversations, real-time, with prospects and clients. Social media can have a big impact on your ROI. We definitely believe in using social media as part of your trade show marketing plan, and here’s a […]
If you are participating in industry trade shows, you are likely also – and possibly unknowingly getting your brand some attention via social media. If you’ve already experienced some success at trade shows or conventions, then it’s time to kick it up a notch and consider these trade show tips to get more visitors to […]