marketing message
May 13, 2014 | Krista Heilman | Graphics, Trade Show Tips
It might sound weird, but you should design your trade show booth display like you would a billboard and not like a brochure. Whether you’re exhibiting in a 10×10 booth space with a pop-up display, or a 30×30 with an elaborate MultiQuad display system, your display is your own personal Van Gogh. Your trade show […]
Tags: branding, color design, designing a trade show display, exhibit design, marketing message, trade show graphics
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April 22, 2014 | Krista Heilman | Successful Exhibiting, Trade Show Tips
Why is effective exhibit design so important, anyway? You only have 3-5 seconds to grab the attention of attendees as they cruise the trade show floor. This is not a big window of time! Your trade show display must demand attention, communicate your company’s message, showcase your products or services and entice the audience […]
Tags: designing a trade show display, designing a trade show exhibit, effective exhibit design, exhibit design, in-booth plan, marketing message, trade show planning
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