Trade Show Rentals

Our rental services make displaying at trade shows in our area a breeze.

One of our main objectives at GraphiColor is creating stress-free environments for all of our trade show partners. Especially those coming in from out of town! Clients from as far as Turkey have depended on us to create custom rental solutions for exhibit venues in and around the Metro Detroit area.

We also have a full showroom of existing display pieces that would work perfect for your next event.

Trade Show Display Rentals Detroit, Michigan

Making the decision to move from rental exhibits to custom exhibits can seem intimidating. Exhibitors may be concerned at the initial cost. However, there are some key factors that you can take into consideration as you make this decision. Weighing the cost versus benefit is an important aspect of determining the next steps in your plan for trade show success.

Cost vs Benefit of Trade Show Rentals

The first item that you should consider is the type of shows that you’re participating in. Many small businesses start with smaller shows, and those might lend themselves to renting a display. As your show budget grows, you may start participating in some bigger shows that are drawing bigger lead opportunities and of course, competitors. If that’s the case, then you’re going to need to make sure you have a way to stand out from the crowd. A customized exhibit is definitely going to set you apart from the competition, and be more impressive to potential clients.

Number of Shows Per Year

The next thing you should consider is the number of shows per year that you’re participating in. A general rule of thumb is that if you’ve rented an exhibit three times, you’ve probably paid for it. This means that purchasing might be more cost-effective than renting. A cost analysis can help you determine if you’re getting your money’s worth from a rental. If you’re renting a lot of accessory pieces, it may be cheaper for you to order a customized exhibit, even if you are only showing a few times a year. There are many ways to use your trade show display during the off season and methods that you can use your exhibit in different ways when you’re not at a show, to help increase your return on investment.

The Cost of Trade Show Displays

If you are concerned about the initial cost, remember that this is an investment that is going to last years. You won’t need to purchase an entirely new exhibit every year. We can help breakdown the total booth cost to determine your cost per show. Compare that with what you’re paying for a rental and you’ll have hard numbers that will help you make your decision.

Rentals can be a great, cost effective way to begin exhibiting at trade shows, or to add to your existing display when you first move up to a larger booth space. At GraphiColor, we can rent accessories and even entire booths designed to make an impact for you. However, as your business grows, it’s important to plan ahead for a custom designed booth that will make you stand out from the crowd!